Website auditfor mortgage brokers.FCA registration schema, niche positioning (BTL, BMR), application UX.
Audit your mortgage broker site in 90 seconds. £29 deep-dive ships FCA schema and conversion fixes automatically.
Google Maps pack · Mortgage broker search
MoneySuperMarket listing
Mortgage broker · 4.1 ★ · mortgage broker listing
Your Mortgage broker
Mortgage broker · 4.8 ★ · yourfirm.co.uk
Skip the free tier
Deep-dive mortgage broker audit + auto-fix queue.
The £29 report goes deeper than the free scan and ships every fix automatically — schema, meta data, image compression — directly to your CMS, CDN, or as a GitHub PR.
No subscription. 14-day money-back. Cancel instantly.
What we check on mortgage broker sites
240+ signals scanned in 90 seconds.
Every audit covers Core Web Vitals, schema, AI visibility, E-E-A-T signals, and conversion UX — tailored to mortgage brokers.
Local SEO
Google Business Profile incomplete or unverified.
GBP is the single biggest lever for 'mortgage broker near me' queries. Most brokers have 3 photos, 1 review, and no FAQs.
5.2k
monthly UK searches for 'mortgage broker near me'
Schema gap
No FinancialService + LocalBusiness dual schema.
Brokers need both schemas. Single-schema brokers lose local-pack visibility.
6×
local-pack rate with dual schema
Mobile UX
Mobile UX broken on rate-comparison pages.
Mortgage searches are 78% mobile. Brokerage sites commonly fail mobile CWV — losing the moment-of-need enquiry.
78%
of mortgage searches occur on mobile
Trust signals
FCA-regulation status invisible to Google.
FCA permission is a critical trust signal — but plain-text mentions don't count. hasCredential schema is required.
67%
of broker sites fail E-E-A-T
Conversion UX
Affordability calculators block conversion, not enable.
Calculator scripts cause INP failures and abandon mobile users. We identify offending scripts and recommend deferred-load patterns.
3.4s
average INP on affordability-calculator pages
Free audit
Drop your URL. See every issue in 90 seconds.
No card. No signup. Just paste your URL and we crawl 240+ signals — then rank fixes by estimated revenue impact.
FAQ
Mortgage broker audits, answered.
How do mortgage brokers rank locally on Google?
Through complete GBP, dual FinancialService + LocalBusiness schema, fast mobile UX, machine-readable FCA permission, and deferred-load patterns. AuditMySite audits and fixes all five.
What schema should a mortgage broker use?
FinancialService + LocalBusiness dual schema, FAQPage for common-question pages, hasCredential for FCA permission, and Person schema for individual brokers.
Why is GBP so critical for mortgage brokers?
GBP is the dominant ranking signal for 'mortgage broker near me' — the highest-intent local mortgage query. Complete profiles (25+ photos, 50+ reviews, FAQ, regular posts) outrank incomplete profiles by 4-6 local-pack positions on average.
How long does local SEO take for a brokerage?
GBP improvements typically show within 2–6 weeks. Local-schema and mobile-UX fixes compound over 6–12 weeks.
How much does SEO cost for a mortgage broker?
Free audit unlimited. Deep-dive + auto-fix £29 once. Agency plan 25 sites £149/month. One mortgage commission typically funds AuditMySite for multiple years.
Stop guessing. Start scoring.
Run your free audit. See exactly what's broken. Approve the fixes. Watch the score climb. No card. No call. No 'enterprise contact us'.