HR consultancies:people directors can't find youwhen CIPD-grade help is needed.
CHROs and CPOs research HR consultancies via Google and AI engines before procurement. AuditMySite finds every authority, schema and ranking gap — auto-fixed.
Live inbound · HR consultancy website
Aanya S. · Hartbridge Group
HR consultancy enquiry
Tomás R. · Northcape Holdings
Consultation request
Esi B. · Carbonway Ltd
HR consultancy brief
James W. · Albatross Capital
RFP received
Why HR consultancies lose mandates
Five gaps blocking your firm from people-team budget.
Each issue below is found on 60%+ of HR consultancy sites we audit.
Credential gap
Your CIPD credentials are invisible to Google.
Chartered status, CIPD partnership, ISO accreditations are critical trust signals — but plain-text credentials don't surface as authority. We auto-add hasCredential schema.
68%
of CHROs verify consultancy credentials before procurement
AI visibility
AI engines cite Mercer. Not your firm.
AI engines now answer 'best HR consultancy for [topic]' queries. Without citation-ready content, you're excluded.
43%
of HR consultancy research in AI engines
Schema gap
Service pages lack schema and structure.
Compensation, OD, ER, L&D pages without ProfessionalService schema can't be classified by Google for procurement queries.
4×
rich-result CTR with structured service pages
Content gap
Case studies hidden behind gated forms.
Procurement teams won't fill 12-field forms before shortlist. Gated case studies invisible to Google and AI. We migrate to indexable HTML.
73%
of HR case studies gated and unindexed
Intent mismatch
Thought leadership doesn't match buyer intent.
Blog posts on generic HR topics. Zero ranking for procurement-intent terms ('outsource HR for 200-person company'). We map intent gaps.
57%
of HR consultancy content fails buyer-intent match
90-second audit. Zero cost.
Find every gap blocking your firm from people-team mandates.
Drop your URL. We scan 240+ signals — credential schema, service structure, case-study indexability, intent matching, AI citation readiness — ranked by estimated mandate value.
Direct answer
How do HR consultancies win mandates via search?
HR consultancies with structured CIPD credentials, indexable case studies, and intent-matched content win 2.8× more people-team mandates than peers with comparable expertise.
HR consultancies win mandates through structured credential schema for CIPD/chartered status, ProfessionalService schema on service practice pages, indexable HTML case studies with CaseStudy markup, intent-matched thought leadership for procurement queries, and AI citation readiness. AuditMySite audits all five in 90 seconds. The most common issue is case studies gated behind forms — invisible to Google and to AI engines used in procurement research.
How it works
Audit. Prioritise. Fix.
Three steps. 90 seconds to start. No developer needed for most fixes.
Step 01
Run a free audit
Enter your hr consultancy website URL. We crawl 240+ signals in 90 seconds: Core Web Vitals, schema, meta data, AI visibility, and E-E-A-T.
Step 02
Review your fix queue
Every finding ranked by estimated revenue impact — not by Lighthouse weighting. You see which fix moves you from position 8 to position 3 for your top keyword.
Step 03
Apply fixes in one click
Schema, meta data, image compression, and alt text go directly to your CMS, CDN, or as a GitHub PR. No developer required for most fixes.
11,408
sites audited this month
847,213
fixes shipped since launch
47.2%
average score lift in 30 days
£2.1M
ad spend saved by clients in Q1
“CIPD chartered status was footer text. Added hasCredential schema. Procurement enquiries from FTSE 250 doubled in 8 weeks.”
Aanya Sharma-Whitlock
Marketing, Hatchcourt HR Partners
“Case studies were gated PDFs. AuditMySite migrated 12 to HTML with CaseStudy schema — 3 procurement RFPs in first month.”
Tomás Reinholdt
Director, Cardamom People
“Blog targeted no buyer intent. Mapped procurement-intent gaps. Published 5 new pieces — 4 ranking page-one in 60 days.”
Esi Boateng-Lindqvist
Head of Content, Northstar HR
Ready to rank
Deep-dive report + auto-fix queue.
The free audit shows you the issues. The £29 report ships fixes automatically to your hr consultancy website — schema, meta data, image compression — no developer needed for most changes.
No subscription. 14-day money-back. Cancel instantly.
FAQ
HR consultancy SEO, answered.
How do HR consultancies rank for procurement queries?
Structured credentials, schema-rich service pages, indexable case studies, intent-matched content, and AI citation readiness. AuditMySite audits and fixes all five.
What schema should an HR consultancy use?
ProfessionalService for the firm, Person + hasCredential for chartered partners, CaseStudy for engagements, Article for thought leadership, FAQPage on service pages.
Why are gated case studies hurting our SEO?
Gated content is invisible to Google and AI engines. We migrate to indexable HTML while preserving lead capture via in-page forms.
How long does SEO take for HR consultancies?
Indexability and schema fixes typically improve visibility within 4–8 weeks. Authority signals compound over 6–12 months.
How much does SEO cost for an HR consultancy?
Free audit unlimited. Deep-dive + auto-fix £29 once. Agency plan 25 sites £149/month. One people-team mandate funds AuditMySite for life.
Plug into your stack
Tools we plug into for hr consultancy.
Comparing alternatives?
AuditMySite vs the alternatives.
Related answers
Common questions answered.
Comparison
What is the best SEO tool for HR consultancies?
Comparing AuditMySite, Semrush, Ahrefs for HR consultancy SEO. AuditMySite detects CIPD credential schema gaps and ships fixes automatically.
Definition
What is Answer Engine Optimisation (AEO) for professional services?
AEO is the practice of structuring content to answer specific questions so it appears in AI answer engines (ChatGPT, Perplexity, Google AI Overviews). Full guide for law firms, accountants, and consultancies.
Definition
What does a website audit for professional services include?
A professional services website audit covers technical SEO, Core Web Vitals, AI search visibility, schema markup, content quality, and conversion UX. Full breakdown inside.
Stop guessing. Start scoring.
Run your free audit. See exactly what's broken. Approve the fixes. Watch the score climb. No card. No call. No 'enterprise contact us'.